Warning: This game is extremely addictive. LaQuinta is doing what Club Carlson did successfully a year ago – trying to get people hooked on their loyalty program, but they’ve gone about it in an interesting way by exploiting the capacity for human addiction to games. Here’s how it works:
- Visit the Play & Stay page.
- Click “Spin” and start playing the virtual slot machine. By play, I mean just keep hitting “spin.”
- Connect your Facebook account and sign up for the La Quinta rewards program to claim your winnings.
- You can earn additional spins by referring friends, liking La Quinta on Facebook, and following them on Twitter.
You can win La Quitna points, additional spins, tokens that essentially increase your spins, free nights, and more. I initially dismissed this, as I don’t anticipate staying at a La Quinta anytime soon, but this game is highly addictive and I’ve already earned 3,000 points by playing it for the past two days.
La Quinta Returns offers free night redemptions starting at just 6,000 points, so you can definitely earn a few free nights by playing this game through January 31, 2014. Sign up your family members and get them to play this for a few minutes a day – it’s a fun distraction and more productive than playing World of Warcraft. And thankfully your spins are limited, otherwise I would be doing this all day long.
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